I drove the Toyota Tacoma and Nissan Frontier pickup trucks. Here's how they compare and which one I'd buy

I drove the Toyota Tacoma and Nissan Frontier pickup trucks to compare their performance, value, design, tech, and usability. Nissan's Frontier won.

I drove the Toyota Tacoma and Nissan Frontier pickup trucks. Here's how they compare and which one I'd buy
Two photos show the right side of a white 2025 Toyota Tacoma TRD Pro Crew Cab pickup and a blue 2025 Nissan Frontier SL LWB Crew Cab pickup parked by a fence.
The Toyota Tacoma (top) and Nissan Frontier.
  • I recently drove the top-selling Toyota Tacoma and Nissan Frontier midsize pickup trucks.
  • The Tacoma offers a punchy hybrid powertrain, impressive tech content, and a feature-laden interior.
  • The Frontier is the truck I'd buy because of its powerful, standard V6 engine.

I recently had the chance to drive the Nissan Frontier and the Toyota Tacoma, two of the most popular midsize pickups in the US for more than a quarter century.

The Tacoma is a fantastic pickup. The performance of its new turbo hybrid powertrain, impressive tech features, and plush cabin are a huge step forward.

But the Frontier's lower price tag and standard V6 engine ultimately won me over.

Here's a closer look at how the two stacked up against one another.

Which is the better deal?
Two photos show the left front of a white 2025 Toyota Tacoma TRD Pro Crew Cabin and a blue 2025 Nissan Frontier SL LWB pickup truck parked on the street.
The Tacoma can get expensive.

The entry-level Frontier and Tacoma are similarly priced with both starting at around $32,000.

However, the cost of the Tacoma escalates pretty quickly from there.

My luxury-oriented 2025 Frontier SL Crew Cab long-wheel-base 4x4 is the most expensive version of the Frontier, starting at $45,610. My test truck priced out to $46,750.

That's comparable in price and content to the middle-of-the-lineup Limited trim Tacoma, which starts at around $52,000 to $55,000, depending on whether or not you opt for the hybrid engine.

My range-topping 2025 Tacoma TRD Pro Double Cab 4x4 test truck starts at a whopping $63,900 and, as tested, cost $68,093 thanks to a myriad of specialty off-road equipment.

Which is better looking?
Four photos showing the front and rear of a white 2025 Toyota Tacoma TRD Pro Crew Cab and a blue 2025 Nissan Frontier SL LWB Crew Cab pickup truck parked on the street.
The Toyota Tacoma (left) and Nissan Frontier.

The Tacoma and Frontier are both handsomely styled trucks with styling elements evoking the look of their forefathers from the 1980s.

However, the Tacoma test truck's brawny off-road stance and heritage grille with an LED light bar put it over the top for me in this category.

Which more bed and cab options?
Two photos show the left side of a blue 2025 Nissan Frontier SL LWB Crew Cab and a white 2025 Toyota Tacoma TRD Pro Crew Cab pickup.
The long-wheelbase Frontier Crew Cab with a six-foot bed (top) and the standard-wheelbase Tacoma Double Cab with a five-foot bed.

The Frontier and Tacoma are available in two different cab types and two different bed lengths, making them the most configurable trucks in the midsize segment.

While both offer five-passenger seating in their Crew/Double Cab models, Toyota's extended cab model, XtraCab, does not have back seats and can only seat two, while Nissan's equivalent King Cab models can seat four.

V6 or turbo hybrid power?
Two photos show the V6 engine in a 2025 Nissan Frontier SL LWB Crew Cab and the IForce Max turbocharged hybrid four-cylinder engine in a 2025 Toyota Tacoma TRD Pro Crew Cab pickup.
The Nissan's V6 (left) and the Toyota hybrid four-cylinder.

The only engine available in the Frontier is a smooth and powerful 3.8-liter, 310-horsepower VQ-Series V6 engine paired with a nine-speed automatic transmission.

All Tacomas are powered by different versions of Toyota's T24A-FTS 2.4-liter turbocharged four-cylinder engine.

My test truck had the most powerful powertrain option, the 2.4-liter turbo paired with a hybrid system consisting of a 48-horsepower electric drive motor and a small 1.87-kilowatt-hour nickel-metal hydride battery pack.

Together, they produce a robust 326 total horsepower and a whopping 465 pound-feet of torque while sending power through an eight-speed automatic transmission.

The Tacoma and the Jeep Gladiator are the last two pickups left in the US that can be had with a manual transmission.

Four-wheel drive?
The rotary four-wheel-drive system switch on the front dash of a 2025 Nissan Frontier Crew Cab SL LWB pickup truck.
The Frontier 4WD system switch.

Both trucks come standard with rear-wheel drive, with four-wheel drive available as an optional extra.

My Frontier and Tacoma test trucks were equipped with part-time four-wheel-drive systems that default to rear-wheel drive but can be manually switched to four-wheel drive.

How efficient are they?
The TRD-branded steering wheel in a 2025 Toyota Tacoma TRD Pro pickup truck.
Non-hybrid Tacoma's are rated for 20 to 23 mpg combined depending on transmission and whether it has four-wheel-drive.

My Tacoma TRD Pro is rated for 22 mpg city, 24 mpg highway, and 23 mpg of fuel economy in combined driving, which aren't spectacular for a hybrid but solid for a high-performance truck of this size.

My Frontier test truck was much more thirsty, with EPA fuel economy figures of 17 mpg city, 21 mpg highway, and 19 mpg combined.

How do they drive?
The red and black front cabin in a 2025 Toyota Tacoma TRD Pro pickup truck parked in a lot.
The new Tacoma is much better to drive than the model it replaced.

The Tacoma's hybrid turbo four delivered strong and peppy performance while emitting an impressively throaty rumble. At the same time, the Frontier's powerful V6 delivers smooth acceleration on demand.

Neither vehicle is car-like to drive, but they're civilized enough for your everyday commute. The Tacoma came out on top here thanks to the Frontier's abnormally heavy steering.

Which one has a better interior?
Six photos showing the black leather interior of a 2025 Nissan Frontier and the red leather interior of a 2025 Toyota Tacoma pickup truck.
The Frontier's cabin (left) and the Tacoma's cabin.

Both trucks' cabins are designed to be durable and easy to use, with intuitively placed controls and large physical switches. The material and build quality of both vehicles are excellent.

The Tacoma and Frontier are similarly roomy, but the special IsoDynamic front seats on the TRD Pro trim take up a lot of rear legroom, rendering the back seats unusable for anyone except small children.

How does the tech stack up?
Two photos show the front the front dash of a 2025 Toyota Tacoma and a 2025 Nissan Frontier pickup truck.
The Toyota Tacoma (top) and Nissan Frontier.

Both Nissan and Toyota have really stepped up their games with the updated tech in their pickups. Both trucks come standard with eight-inch touchscreens, but both test vehicles were equipped with upgraded systems. The Frontier's 12.3-inch display looked great, but you could only use 2/3 of its real estate when not running Apple CarPlay or Android Auto.

The Tacoma's overall tech suite and massive 14-inch screen are on a different level, with a complex multi-terrain camera system, digital rearview mirror, color head-up display, and configurable digital instrument display.

How much can they tow?
The tailgate of a blue 2025 Nissan Frontier Crew Cab SL LWB pickup truck parked by a field.
The Frontier's tailgate.

The Frontier's towing capacity varies by trim, with the highest being 7,150 lbs for the base Frontier S King Cab 4X2. My loaner was rated for 6,700 lbs.

The Tacoma falls short of the Frontier at 6,500 pounds. Hybrid Tacomas max out at an even lower 6,000 pounds of towing weight.

The Nissan Frontier is my winner due to its relative affordability and V6 engine.
The left front of a blue 2025 Nissan Frontier Crew Cab SL LWB pickup truck parked on the street.
The 2025 Nissan Frontier Crew Cab SL LWB V6 4X4 in Bluestone Pearl.

I have to admit, the Toyota Tacoma is a better truck. The Toyota. It's more efficient, more powerful, has better driving dynamics, and boasts a truly impressive array of tech features.

But as great as the performance and efficiency gains from its turbo and hybrid systems are, they also add cost and complexity.

What I really need from a truck is simplicity, affordability, and dependability. And the Frontier is exactly that.

Despite the Tacoma's excellence, I'd buy the Nissan Frontier with its wonderful V6 engine.

Read the original article on Business Insider