‘SENATE MUST DELIVER’: New Heritage Action Ads Urge Speedy Confirmation for Trump Nominees

Americans in nine states and the District of Columbia will soon see digital ads calling on them to urge their senators to confirm President-elect Donald Trump’s Cabinet nominees.

“This is the first stage of targeted advertising to urge undecided senators in a positive way to complete a swift confirmation process of President Trump’s nominees,” Ryan Walker, executive vice president of Heritage Action for America, told The Daily Signal in an emailed statement Tuesday. “Heritage Action will remain flexible in the coming weeks and months to ensure the Senate delivers on the promises made to the American people.”

Heritage Action, an independent partner organization affiliated with The Heritage Foundation, announced late last month that it would invest $150,000 in digital ads promoting the petition. The spending counts as part of a $1 million campaign—between both Heritage and Heritage Action—advocating swift Senate confirmation of Trump nominees.

The petition reads as follows:

Under President Trump’s mandate delivered by the American people, the Senate must unite to deliver on President Trump’s America First agenda, starting with the swift confirmation of his Cabinet nominees.

On January 3rd, the new Senate majority will take the oath of office and must begin holding nomination hearings so when President Trump returns to the White House on January 20th, his Cabinet is ready to go.

For President Trump to carry out his reformation of Washington, each of his Cabinet nominees must be confirmed by the Senate as quickly as possible. Any delay in the process stifles the work of President Trump’s administration. I stand behind President Trump and call on the Senate to quickly confirm his Cabinet nominees.

The ads will run in Alaska, Indiana, Iowa, Kentucky, Louisiana, Maine, North Carolina, South Dakota, Utah, and Washington, D.C., between Dec. 11 and Dec. 31.

Each of the nine states has two Republicans in the Senate, with the exception of Maine. Two of the lawmakers targeted, Sens. Lisa Murkowski, R-Alaska, and Susan Collins, R-Maine, often buck their party on major votes.

Trump has announced many Cabinet nominees, some more controversial than others. Each requires confirmation by the Senate.

Former Rep. Matt Gaetz, Trump’s first nominee for attorney general, withdrew his name from consideration amid loud criticism. Pete Hegseth, a decorated veteran and former leader of veterans’ groups who also co-hosted a show on Fox News, has faced opposition to his nomination as secretary of defense. Legacy media outlets have published salacious stories about Hegseth, citing anonymous sources, while many of Hegseth’s former co-workers have gone on the record to defend him.

One of the Heritage Action ads will urge Hegseth’s confirmation.

Trump tapped Robert F. Kennedy Jr., an environmental activist who has long challenged the medical establishment, to head up the Department of Health and Human Services. While Kennedy may be controversial, his team-up with Trump to “Make America Healthy Again” may ease his path to confirmation.

Other candidates have faced less opposition. Sen. Marco Rubio, R-Fla., seems set to sail to confirmation as secretary of state. Former Florida Attorney General Pam Bondi faces little opposition as Trump’s second choice for attorney general. Dr. Jay Bhattacharya, a doctor and Stanford professor who opposed the government’s narratives on COVID-19 during the pandemic, seems likely to prevail in his nomination to lead the National Institutes of Health.

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