VERIA: Growth & Performance Marketing Manager (Google Ads Specialist)
Headquarters: URL: https://www.veriatravel.com We cultivate a culture built on adventure, innovation, and purpose. Our team thrives on collaboration, creativity, and continuous growth, working together to solve challenges and deliver solutions that improve the lives of travelers and commuters. We embrace a customer-first mindset, ensuring that every product and experience is thoughtfully designed to meet the evolving needs of modern adventurers and professionals on the go. Our workplace fosters an environment where ideas are welcomed, individuality is celebrated, and taking initiative is encouraged. Key Values:✅ Innovation & Continuous Improvement✅ Solution and Initiative mindset ✅ Customer-Centric Approach✅ Team Collaboration & Open Communication✅ Adaptability in a Fast-Paced Environment✅ Passion for Travel, Adventure, and Personal Growth We are looking for a Google Ads Specialist to take charge of our paid search strategy and execution. This role is ideal for someone who has deep expertise in Google Ads, understands how to optimize for ROAS, and can help scale profitable acquisition campaigns. You’ll work alongside our internal marketing team while ensuring efficient ad spend and high-performing campaigns. Responsibilities: Plan, execute, and optimize Google Search, Shopping, and Display campaigns Conduct keyword research, audience targeting, and competitive analysis Implement A/B testing, bid strategies, and landing page optimizations Monitor CAC, ROAS, and conversion rates, adjusting strategies accordingly Provide weekly reports on campaign performance with recommendations for improvement Collaborate with the internal marketing team to align paid strategies with brand positioning Requirements: Minimum of 3 years of experience managing & scaling Google Ads campaigns, with a track record of achieving at least 4x ROAS Strong analytical skills with expertise in Google Analytics & Google Tag Manager Experience with e-commerce or DTC brands is a plus Ability to work independently while collaborating with the broader marketing team Passion for data-driven decision-making and performance marketing Hours: 15-20 hours per week Application Steps for Candidates Submit Your CV & Cover LetterPrepare and upload your CV and cover letter highlighting your relevant experiences and why you're a good fit for the role. Record a 3-Minute Loom Video Introduction Create a Loom account (if you don’t have one: loom.com) Record a 3-minute video covering the following points: Brief Introduction:Name, background, and what excites you about this position. Work Experience & Achievements:Highlight key roles you've held and major accomplishments. Workplace Analysis & Industry Experience:Discuss your experience in this field and share any insights or analysis of workplace trends or challenges. Why You’re a Great Fit:Explain how your skills align with the job requirements and company values. Loom Video Submission Instructions Once recorded, copy the Loom video link. Make sure the video is accessible (set privacy to "Anyone with the link can view"). Include the video link in your application form or email submission along with your CV and cover letter. hiring@veriatravel.com To apply: https://weworkremotely.com/remote-jobs/veria-growth-performance-marketing-manager-google-ads-specialist
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Headquarters:
URL: https://www.veriatravel.com
Our team thrives on collaboration, creativity, and continuous growth, working together to solve challenges and deliver solutions that improve the lives of travelers and commuters.
We embrace a customer-first mindset, ensuring that every product and experience is thoughtfully designed to meet the evolving needs of modern adventurers and professionals on the go. Our workplace fosters an environment where ideas are welcomed, individuality is celebrated, and taking initiative is encouraged.
Key Values:
✅ Innovation & Continuous Improvement
✅ Solution and Initiative mindset
✅ Customer-Centric Approach
✅ Team Collaboration & Open Communication
✅ Adaptability in a Fast-Paced Environment
✅ Passion for Travel, Adventure, and Personal Growth
We are looking for a Google Ads Specialist to take charge of our paid search strategy and execution.
This role is ideal for someone who has deep expertise in Google Ads, understands how to optimize for ROAS, and can help scale profitable acquisition campaigns.
You’ll work alongside our internal marketing team while ensuring efficient ad spend and high-performing campaigns.
Responsibilities:
-
Plan, execute, and optimize Google Search, Shopping, and Display campaigns
-
Conduct keyword research, audience targeting, and competitive analysis
-
Implement A/B testing, bid strategies, and landing page optimizations
-
Monitor CAC, ROAS, and conversion rates, adjusting strategies accordingly
-
Provide weekly reports on campaign performance with recommendations for improvement
-
Collaborate with the internal marketing team to align paid strategies with brand positioning
Requirements:
-
Minimum of 3 years of experience managing & scaling Google Ads campaigns, with a track record of achieving at least 4x ROAS
-
Strong analytical skills with expertise in Google Analytics & Google Tag Manager
-
Experience with e-commerce or DTC brands is a plus
-
Ability to work independently while collaborating with the broader marketing team
-
Passion for data-driven decision-making and performance marketing
Application Steps for Candidates
-
Submit Your CV & Cover Letter- Prepare and upload your CV and cover letter highlighting your relevant experiences and why you're a good fit for the role.
-
Record a 3-Minute Loom Video Introduction- Create a Loom account (if you don’t have one: loom.com)
- Record a 3-minute video covering the following points:
-
Brief Introduction:
- Name, background, and what excites you about this position.
-
Work Experience & Achievements:
- Highlight key roles you've held and major accomplishments.
-
Workplace Analysis & Industry Experience:
- Discuss your experience in this field and share any insights or analysis of workplace trends or challenges.
-
Why You’re a Great Fit:
- Explain how your skills align with the job requirements and company values.
-
Brief Introduction:
-
Loom Video Submission Instructions- Once recorded, copy the Loom video link.
- Make sure the video is accessible (set privacy to "Anyone with the link can view").
- Include the video link in your application form or email submission along with your CV and cover letter. hiring@veriatravel.com